Apple's Hard Mac Pro Lesson: Don't Put Aesthetics Ahead Of Utility

Audrey Hill
April 5, 2017

Specifically, the entry level Mac Pro will now feature 6 Xeon CPU cores and dual G500 GPUs while the pricier $3999 model will feature 8 CPU cores and dual D700 GPUs. Although the new model will take a bit longer to complete, Schiller said, it will apparently be accompanied by an Apple-branded external display of an untold size and resolution - likely similar to the company's since discontinued Thunderbolt display, although more than likely more advanced in terms of specifications.

Here's a look at the reasons to buy the 2017 Mac Pro today and the reasons to wait for the 2018 Mac Pro with a new modular design.

Given how incredibly secretive and tight-lipped Apple (AAPL) tends to be about future product launches even when * a href="https://www.google.com/webhp?sourceid=chrome-instant&ion=1&espv=2&ie=UTF-8#safe=active&q=iphone+oled&*" target="_blank" *numerous reports have surfaced about them, its decision to share details about Mac Pro and (to a lesser extent) iMac models that will be arriving down the line represents quite the break with tradition. So communication is essential if pros are to stick with the Mac platform for another eight months minimum. Some... it's the kind of system they wanted; others, it was not.

One of the most interesting details of the meeting concerns Apple's displays.

Moreover, while stopping short of providing any major details, an Apple executive confirmed that his company is now working on a "completely rethought" Mac Pro model, featuring a new form factor, as well as an undisclosed number of Apple-branded displays that could be launching at some point in the next year or two.

Let's say you're Apple.

More news: United States study: Zika causes birth defects in one of 10 pregnancies
More news: Storms kill 2 in Louisiana as they head toward Southeast
More news: Verizon will merge AOL and Yahoo into new brand called Oath

Getting them back will be a challenge. And it'll be a design that learns from the mistakes of the past.

In this episode of The 3:59 we break down the big changes coming to the Mac Pro.

Depending on when the new machine and monitor actually appear, they may be good news for people working in new mediums.

And Microsoft Corporation (NASDAQ:MSFT) has emerged as a threat for the creative professional users who traditionally bought Macs, with its new Surface Studio all-in-one PC. But there was a third less-obvious message to pro users in Apple's unusual press briefing, as Daring Fireball's John Gruber points out.

While the Mac desktop line only accounts for about 20% of Apple's computer sales, it's still an important segment of the market for them. "Both with Final Cut Pro X and Logic Pro X, there are teams on those software products that are completely dedicated to delivering great pro software to our customers".

Other reports by MaliBehiribAe

Discuss This Article

FOLLOW OUR NEWSPAPER