Verizon's New Unlimited Plans Are All Worse Than Before

Audrey Hill
Августа 24, 2017

These changes in video quality also apply to existing customers - not just those on this year's new unlimited plans, but all Verizon Wireless customers. But this week the carrier announced it will be splitting the original plan into three different new options: Go Unlimited ($75 for the first line), Beyond Unlimited ($85 for the first line) and Business Unlimited (prices vary).

The new plans will be effective almost right away, starting on August 23rd.

Verizon will launch three new data plans for consumers.

The Beyond Unlimited plan features a $5 monthly price bump on Verizon's current plans and includes 720p video streaming, unthrottled (but capped) mobile streaming and full mobile coverage within North America.

Subscribers who actually want to see high-definition video can get bumped to 720p on phones and 1080po on tablets in an $85 plan - the same video quality you now get for $5 more than you're now paying. Previously, customers were only throttled after consuming 22GB of data. Unlimited talk, text and unlimited hotspot usage (capped at 600 Kbps) is also included, but there are no free calls, text, and data in Mexico and Canada. Moreover, the company has always attempted to diversify its business model in fields like communications, technology, wireless industry, Internet of Things (IoT) and the media video and digital platform.

Verizon's updated data plans for customers comes weeks after the carrier's streaming policies came under scrutiny. While this plan is still $10 20+/ month above S's and TMUS's unlimited plans, it offers VZ more of a growth segment to pursue.

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What's unfortunate about these plans is that smartphone customers can no longer watch a video in high-definition (HD).

Earlier, Verizon customers were using VPN to circumvent throttling practice for streaming services like Netflix and YouTube. Yes, that means that 1080p phone streaming (and any streaming higher than 1080p) is off the table regardless of how much you're willing to pay.

Effective tomorrow, August 23, the No. 1 carrier in the United States is offering three unlimited data plans instead of one.

Since then, according to the OpenSignal data and analysis, Verizon has seen their average speeds drop by 12% and in may performance categories, T-Mobile has pulled even with Verizon. Rivals AT&T and T-Mobile already have a similar tiered offering.

Verizon tells Ars Technica that the change is all about network management. Verizon is achieving the video limitations by setting speed limits of 10Mbps or less for video throughput which effectively makes higher resolutions not achievable. The FCC's current chairman, Ajit Pai, has proposed eliminating the rules.

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