EA forgot it was supposed to make fun video games

Laverne Mann
November 30, 2017

It's integration into Star Wars Battlefront II caused a huge uproar among fans, and it's finally starting to effect the company's stock value.

EA made a surprise move earlier this month when, hours before the game's release, the company pulled all microtransactions out of Star Wars Battlefront II. "No offense to pink, but I don't think that's right in the canon". Prior to the launch of SWBF2, EA had planned similar monetization strategies for its other games. Electronic Arts announced on November 16, a day before the "Star Wars Battlefront II" game's official launch day, it is temporarily turning off all in-game purchases for the game in response to the negative sentiment from gamers. "We think the time has come for the industry to collectively establish a set of standards for MTX implementation, both to fix damaged player perceptions and avoid the threat of regulation".

"A player's ability to succeed in the game is not dependent on purchasing [loot boxes]", it said in a statement.

As for the sanctity of the canon, we're just going to leave this here. That said, he sees the current controversy over microtransactions as "a learning experience" in an effort to get to a place where people can enjoy playing "if you grind in the game, if you pay in the game, or both".

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Discovered by Reddit user uninspired_zebra, the footage shows themselves swiping through different Clone Trooper skins and Rebel Alliance assault characters not yet in the game. He did say that they are working with Lucas Films to bring some cosmetics to Battlefront 2, but Battlefront 2 isn't like EA's IP they can't change it whenever they want, and he did say that different colored lightsaber might come in the future.

Before you accuse EA of making the lootboxes tied to progression in the name of greed, there are a few reports that they initially wanted them to be cosmetic, only for Disney to insist on them being otherwise. The best solution would be to completely remove Star Cards so that players can not pay in real-world currency for game-altering upgrades.

"The most important thing is listening to the consumer and designing events and live services to keep people playing that game for a very long period of time". With that, a Wall Street analyst believes that EA should take the time to right the ship, instead of focusing so much on how it can make additional money from the game. While the company hasn't publicly confirmed if its coming to the second game, developer DICE acknowledged fan desire for it, saying, "It's on our list of things we're looking at daily. stay tuned".

"The great news is this is one of the best games we've ever built", he said. "The day-over-day retention in Battlefront II is nearly better than we've seen in any of our games, and we'll be adding in the next couple of weeks more content than we've ever added in a game before".

Other reports by MaliBehiribAe

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