Facebook Introduces World Effects AR Feature for Messenger

Audrey Hill
December 14, 2017

Facebook clearly doesn't want any significant Snapchat feature to go unanswered. Developers will be able to use it to create 3D digital objects that can be placed into images, both on surfaces and in ways that allow for interactions within physical space. Sounds familiar? World Effects is similar to Snapchat's World Lenses that does pretty much the same thing, but was introduced way back in April. This year, users can keep an eye out for new prompts from Facebook, making it easier for them to find events nearby. "Facebook says that now, they support only a heart, arrow, and robot, while there are bubbles and words that read "love", 'bae", "heart", and "miss you".

Facebook seems to be betting big on augmented reality (AR).

To use the World Effect in the media content you like to share, open the Camera in your messenger within the existing conversation or from the inbox by tapping the camera icon, and then just scroll to choose from the added camera effects.

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The Word Effects technology lets you add 3D objects in real time into photos or videos within the camera frame and capture the moment with the native camera app and share with your friends. The first set of world effects include floating heart, arrow, a 3D robot, and unicorn, word bubbles, like "love", "bae", "heart" and "miss you".

Augmented Reality is taking the world by storm, from fun apps on the iPhone to Google's Tango, nearly everyone can now access the different types of AR apps and software out there. Apart from launching World Effects, Facebook has made yet another announcement where it has announced that it is opening its AR Studio to developers.

The effects are not now available for all the Messenger users yet - we guess they will arrive after a server-side change since even flashing the very latest beta of the app did not allow us to try them out personally.

Other reports by MaliBehiribAe

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