Apple announces new (PRODUCT)RED iPhone 8 and iPhone 8 Plus

Laverne Mann
April 10, 2018

The new products will give customers an opportunity to "make an impact in fighting the spread of HIV and AIDS". In terms of specifications, the RED variants are identical to iPhone 8 and iPhone 8 Plus. The phones sport an extremely durable glass and aluminium build along with a Retina HD display. Except this time, the front of the iPhone is black instead of white. In terms of features and specs, they are otherwise identical to the iPhone 8 and 8 Plus models sold in the finishes of gold, silver and space grey.

Apple is taking preorders for the new red color iPhone 8 and iPhone 8 Plus starting tomorrow, April 10 and will start shipping them to consumers on Friday, April 13. Other countries such as Malaysia, Thailand and India will launch the models later in April and May.

Apple has added a bright new color to its iPhone 8 lineup. The news comes via MacRumours, which has obtained an internal memo sent to Virgin Mobile employees. GST from Apple's online and brick-and-mortar stores, through the Apple Store app, and through Apple Authorised Resellers and select carriers.

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Apple is known for announcing new iPhones mainly on September of every year except for the earlier iPhone and the iPhone SE. Bloomberg contributor Mark Gurman had further confirmed the report.

In line with this, Apple revealed that the iPhone X is getting a red leather folio. As with other Apple products, part of proceeds for all (PRODUCT) RED purchases go directly to Global Fund HIV/AIDS grants. The technology giant has donated more than $160 million to the Global Fund in its 12 year association with the organisation.

The limited-edition models will benefit (RED), a non-profit co-founded by U2's Bono in 2006 to fight AIDS, tuberculosis and malaria. These new red chassis continue the tradition of supporting HIV research and treatment, while also giving consumers another colour variant to choose from.

Other reports by MaliBehiribAe

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